Verified action
A confirmed subscription, private-channel join request or bot start.
Telegram advertising
Bring new users to your bot or channel
Choose a result, set the price and schedule, and track spending as your campaign runs.
- Pay per selected result
- Control your budget
Choose what to pay for
Link open
A user opens a bot or channel through EVIR. Subscriptions and later bot starts are not checked.
Ad card
RUB 3–10 per verified subscription or bot start. The publisher’s personal commission is deducted from this amount.
Launch your campaign
Add your project
Select the bot or channel and complete the ownership or access check.
Set the campaign
Choose the format, audience, price, quantity and schedule.
Review the results
Track confirmed actions and spending in the campaign details.
Reach the right audience
Region and language
Choose a country, supported Russian cities and a language. A city filter requires Russia as the only country.
Telegram Premium
EVIR requires status confirmed by Telegram. This filter is unavailable on API-connected placements.
Topics and placements
Choose relevant publisher topics. OP campaigns can run in bots, chats or both.
City matching is approximate. EVIR does not request coordinates or use IP geolocation. An unknown or ambiguous city does not qualify for a city filter.
Stop when you need to
You pay for the event defined by the selected format. Stopping the campaign releases unused reserved funds to your available balance.
Help
Frequently asked questions
How do link opens and ad cards differ?
Link opens are paid without checking subscriptions. Ad cards cost the advertiser’s chosen RUB 3–10 only after a verified subscription or bot start. Sending and clicking alone are not paid; the publisher’s personal commission is deducted from that amount.